I wish for more Israeli designers to have fun with package designs like they did in design school! When I bumped into the Deda world, the first thing that caught my eye was the “take away” motive behind their packaging. Can you imaging a vending machine that instead of snacks you get printed kitchen towels or placemats? I can!
Oh, just one more thing, The two ladies behind it all are Einat Nahary and Saray Levin.
BTW, did you see this cupcake vending mechine? brilliant!
Photos by Roi Fridman
Thank you See you soon