Industrial Design, Israeli Designers Aviad Petel | Sewing. Lighting. Blossoming

Aviad Petel is having the time of his life playing with wood veneer pieces and while at it developing techniques in which he attaches the wooden pieces in the most gracious ways. It happened with his “99? collection and it happened again now with his brand new collection, Grappa. This time Aviad sew the pieces one by one. “Alike textile methodology, I use a diagonal strip and fuse the wood parts with an industrial sewing machine. Objects that are created in this method are stable and don’t need a solid construction to support its balance.” BTW, the inspiration behind it all is a combination of a petunia flower and the old gramophone device.


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