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  • For her 2011 Summer Collection, Moriah Hemed, the face behind Mona, chose the super romantic movie, The Notebook , as her inspiration.
    I must admit I haven’t seen it yet but as Moriah pointed out, Allie, the lead female character, has an impeccable wardrobe – I’m surely gonna watch it soon enough.
    The photographs and especially the first one made me feel part of a dreamy fairytale I want to explore. In fact, it makes me want to have a glimpse of the 40′s in my closet.
    {Photos by Yifat Verchik}

    www.ilovemona.com
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